Visual Identity
/
2D Motion
/
Social Media
Wolff Olins x ArtCenter
Poster
/ About the project
In Spring 2024 at ArtCenter, I organized an event featuring three professionals from Wolff Olins to mark the opening of their LA studio. I developed marketing materials, managed logistics, and curated a program that included a one-hour presentation on rebranding case studies, followed by portfolio reviews and discussions with attendees.
Inspired by Wolff Olins’ recent rebranding, which celebrates creativity and individuality, I designed promotional materials blending playful elements with their color palette and logomark. The use of bubble-like shapes and risograph printing in fluorescent orange and pink added a dynamic, handmade quality, aligning with the studio’s innovative spirit.
/ INDUSTRY
Design Education
/ Credits
Special Thanks: George Lavender, Thomas Wilder, Tyler King, Allyssa Acevedo, Alan Xu
/ Year
2024
Process
Social Media
Results
OTHER
PROJECTS
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